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One last thing! Now that I know you are SERIOUS 
about becoming a professional copywriter, watch the video below.
Learn to Improve Your Copywriting Skills
in Under 5 Minutes Per Day

If you’re reading this page (and hey, you ARE!), chances are that you’re looking for some help improving your copywriting.

  • You may be trying to make a living doing social media management and finding that the market is just over-saturated.
  • Perhaps you’re a paid blogger but want to grow your business (and your income) by offering copywriting services.
  • Maybe you’re doing blogging and social media for a business but you’re ready to start your own copywriting business.

You love to write but the idea of creating good sales letters may be a LITTLE daunting.

Where do you start? What if you sound too salesy?

You need someone to show you some effective copywriting strategies. Show you how to create letters that your (or your client’s) audience will actually read. 

Page by plain white page.

Does any of this sound familiar?

I used to be exactly where you are now. I knew I was a good writer but wasn’t sure how to tackle sales copy.

Today I’m a contributor for, a paid writer with a lot of amazing clients, and I can work from wherever I want on my own schedule. With two English degrees under my belt as well as in-depth courses and countless books on copywriting… I definitely have immersed myself in my craft. I wanted to feel completely confident writing for other people.

But I wasn’t always where I am today.

It was not so long ago that I was working full time for a business managing their social media networks and multiple blogs. I loved the company and my co-workers but, I’ll be honest with you, I wanted more. I wanted to grow and challenge myself more. I wanted to make more money.

But where do you grow in a small business with a marketing department the size of 2? (That included me.)

It was a pending military move that forced me to take the plunge and start my own business and I’ve never looked back.

And I want to help you do the same! 

I want to shorten the curve so you can learn from my mistakes and from the (literally) thousands dollars I’ve spent over the years on courses, books and coaches.

However, I also understand that you may not have hours upon hours to learn to write better sales copy.

I have the perfect solution!

It’s called the Copywriter’s Studio Starter Kit!

It’s designed to help you write better copy so you can:

  • Attract the right clients to your business
  • Connect with your audience (or your client’s audience) in a meaningful way

Generate more leads and sales for your clients (which will result in more referrals for YOU, by the way)

What does all of this mean for you?

More confidence.

You will have actual formulas for creating effective home pages, opt-in pages, emails, and video sales letters, which will give you more confidence with every new client.

More income.

Producing great copy will allow you to generate more leads and sales for your clients. And happy clients will mean more referrals for your business… which means more income!

Less frustration.

You’ll learn strategies that will help you start writing quickly each time you sit down in front of that blank screen. I’ll admit that I’m not in the mood to write great copy every moment of every day. Sometimes I’m tired. Sometimes I’m uninspired. Sometimes I just want to be doing something else. But when headlines are looming sometimes you just have to push through, and I’m going to show you exactly how you can do that!

Amber Podratz
CEO / Founder at The Luxe Travelista

I'm working on revising my sales funnel based on your training…wow what a difference! I developed a little program that is clear, actionable, and easy.

Jenni Cornette
Holistic Health Practitioner at Mind Body Beauty Circle

I love hearing a leading business lady teach her expertise with such flow and ease! And your laugh had me chuckling out load every time! I learned so much from you and I appreciate you! 

What’s included with the Starter Kit?

Quick lessons teaching you how to write clear, effective copy.

The Starter Kit includes 20 micro-lessons that will teach you how to write sincere copy that will make your readers want to buy. Most videos are under five minutes in length, making it easy for you to fit into your busy schedule (or you can even watch them all in one sitting!) They are also available on demand, which means you can watch them when it’s convenient for you. Most importantly, they are focused on providing clear, actionable tips that can make a difference in your writing…and the sales it produces!

The Copywriter’s Studio Starter Kit workbook.

This workbook is the perfect companion for the Starter Kit video series and is a great reference that you can revisit again and again.

Here’s exactly what’s covered in The Starter Kit:

  • Overcoming writer's block
  • Adding personality to your writing
  • Achieving clarity in your copy
  • Getting ready to write
  • Formula for a winning sales letter (plus other pages)
  • Writing headlines that sell
  • Breaking down the headline
  • Choosing your words wisely
  • Making an impact with your story
  • Sharing your amazing solution
  • Getting clear on the benefits (and the features)
  • Justifying the cost
  • Closing the sale
  • Creating a clear call to action
  • Selling without being salesy
  • Editing your writing
  • Creating winning emails
  • The copywriter's checklist
  • How to use a swipe file (and why you need one)
  • Pricing your services with confidence
Click the button below to get instant access to the Starter Kit!

Sheena White, Founder and CEO of the Copywriter's Studio

Sheena White is a social media strategist and copywriter who helps busy entrepreneurs who struggle with selling their products and filling their events to rock their sales copy and social media so they can triple conversions. She helps clients define their ideal client and then, through a combination of savvy social media strategy and killer sales copy, helps them to warm up cold leads and turn them from browsers into buyers.

She is the CEO and founder of The Copywriter's Studio, a training and certification program designed to help aspiring writers find copywriting clients and grow their businesses from the ground up.

While the entrepreneurial path hasn't always been easy, it is her enthusiasm, sincerity, and commitment to the success of her clients that has won her loyal fans. In addition to two degrees in English, Sheena has completed John Carlton’s Simple Writing System as well as the Customer Acquisition Specialist Certification and Social Media Manager Certification from Digital Marketer. She has been featured on the podcast Design 101 – Designing your Best Life and is a regular contributor for Social Quant and
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